The dress was a 2015 online viral phenomenon centred on a photograph of a dress. Viewers disagreed on whether the dress was blue and black, or white and gold : r wikipedia Remember when the internet went absolutely nuts on the colour of a dress? The dress was blue and black. The original viral poster, Caitlin McNeill, later said it was a black and blue dress The dress' went viral 10 years ago and taught us the science of color The Blue and Gold Dress Auroratide Red Dress Gold & Textured Pearlescent Stretch Bracelet All Jewelry