In February 2015, a photo of a striped dress posted online unexpectedly turned into a worldwide argument. Some viewers swore it was blue and black, while others were convinced it was white The White and Gold (No, Blue and Black!) Dress That Melted the Internet The New York Times You Can Now Buy 'The Dress' In Either Blue And Black Or White And Gold The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example Jean Paul Gaultier Vintage AW 1990 Green Blue Black Gold Sparkly Strip Amarcord Vintage Fashion